euan
19th June 2009, 11:31 AM
So, Wimbledon starts on Monday and as I know some of the tennis fans on here are iPhone fans, I thought I'd give you a heads up.
As some of you know, my work is heavily involved in the IT side at Wimbledon and have for this year released an app for the iPhone to track Wimbledon.
Bumf:
As well as giving scores, draws, the schedule of play and news, iPhone and iTouch users will be able to view daily video highlights.
But the coolest thing is for the Google phone but it does rely on you being there...
The most advanced application being piloted is a location-based augmented reality mobile phone solution. The application - Seer Android Beta - is based on Google’s open phone platform, Android, and acts as a real-time guide of what’s happening at Wimbledon, as well as an interactive map.
“It’s smart enough to know where the user is, and what he or she is looking at, and then gives the user real-time information,” says Nick Bennett at Ogilvy, who has been working with IBM to find ways to enhance the mobile experience at Wimbledon.
“Points of interest around the grounds have been plotted using GPS and when the user points the T-mobile phone at an object, the application augments it with relevant information.”
As some of you know, my work is heavily involved in the IT side at Wimbledon and have for this year released an app for the iPhone to track Wimbledon.
Bumf:
As well as giving scores, draws, the schedule of play and news, iPhone and iTouch users will be able to view daily video highlights.
But the coolest thing is for the Google phone but it does rely on you being there...
The most advanced application being piloted is a location-based augmented reality mobile phone solution. The application - Seer Android Beta - is based on Google’s open phone platform, Android, and acts as a real-time guide of what’s happening at Wimbledon, as well as an interactive map.
“It’s smart enough to know where the user is, and what he or she is looking at, and then gives the user real-time information,” says Nick Bennett at Ogilvy, who has been working with IBM to find ways to enhance the mobile experience at Wimbledon.
“Points of interest around the grounds have been plotted using GPS and when the user points the T-mobile phone at an object, the application augments it with relevant information.”